Speaking Events & Media
Appearances at events, on TV and in online interviews, podcasts & series.
What has caused the growing ideology divide between genders in the youth?
16 August, 2024
Watch this episode of Al Jazeera’s The Stream where a panel of four experts/influencers, including Luba, explore some of the reasons behind the ideological divergence of a proportion of Gen Z men and women. They also touch on some ideas for how to bridge the gap, including education on what healthy relationships, masculinity and femininity look like.
The Colours of Parenthood- Career, Equality, and Parenthood. Luba`s Inspiring Journey
22 July, 2024
In this The Colours of Parenthood podcast episode Margarita Koleva and Luba discuss how easy it is to lose your identity in the vast maze that is parenting. They also reflect on the challenges to parent boys in the age of gender equality backlash. Luba remembers how mothering crowded out important dimensions of her identity in the first decade of being a parent, the role of guilt in mothering, and the importance of recognising the binary nature of love and fear.
How journalists can mitigate bias in GenAI-assisted news
15 May, 2024
Watch this webinar in which Devin Windelspecht from the International Journalists' Network interviews Luba Kassova about her extensive research into four key gender biases that the GenAI assisted news is in danger of amplifying, thus pushing women further out into the periphery of news. Their conversation also centres on various solutions for mitigating these biases so that journalism is more inclusive in our AI-infused future.
Young people diverge on gender equity. News leaders need to act
09 May, 2024
Read this article from Esther Kezia-Thorpe in which she zones in on some of Luba Kassova's previously published work, including her Missing Perspectives of Women in News trilogy and articles for Press Gazette dedicated to women and young audiences. In her interview with Luba they discuss ways for journalists to counter misunderstandings on gender equity issues, the need to focus on younger audiences and make coverage more compassionate.
Who has more power to stop social bias
26 March, 2024
Watch this video which Luba recorded for The Economist Educational Foundation's Topical Talk Festival, targeting 10 to 16 year olds, and dedicated to the biggest issues of our time. Here she highlights key social biases that act as barriers against women's engagement with and fair representation in the news.
Gender equity in the newsroom, with Luba Kassova
26 February, 2024
Listen to the podcast where Jacob Granger from journalism/co.uk and Luba Kassova discuss how news organisations can improve the reporting of women in the news and more generally how women are treated in journalism, before those pushing for better standards get burnt out and decide to leave.
Beyond 50:50: Tackling gender stereotypes and changing culture
18 August, 2023
Gender in newsrooms: Why representation doesn’t equate to inclusion
04 August, 2023
Read Luba Kassova's conversation with Qaanitah Hunter, Assistant Editor, Politics and Opinions at News24, South Africa, about the idiosyncrasies of South Africa’s news landscape when it comes to gender equity and the important delineation we must make between inclusion and diversity. Equal representation does not lead automatically to inclusion. The conversation took place in a webinar facilitated by The Global Media Partnerships' team at the Bill & Melinda Gates Foundation and was published by the World Association of News Publishers.
Behind the Headlines, the missing narratives of women journalists
11 July, 2023
Catch the first episode of WempowerUK's new podcast series on Spotify and Youtube where Ilaria Biancacci interviews Luba Kassova. They talk about gender equity, inclusion and diversity in news and newsrooms anchored in evidence from Luba's latest report "FROM OUTRAGE TO OPPORTUNITY". Ilaria and Luba investigate the connection between journalism, statistics and the lack of diversity in the news industry.
"No news topic is irrelevant to audiences. There are topics which are covered in an irrelevant way."
11 July, 2023